Sports

Sports are more than just a pastime in Africa; they are a massive financial engine. Single events like the World Cup generate billions globally, and Africa is carving out its …

​In a strategic move to evolve the nation’s travel appeal, the Kenya Tourism Board (KTB) announced on Monday a significant shift toward adventure sports. This initiative aims to broaden the …

In the snow-white heat of Nigeria’s World Cup qualifying campaign, one name emerged from relative obscurity to capture the imagination of an entire nation. Benjamin Chiemela Fredrick, a 20-year-old defender …

A defining era in sports marketing and African nation branding is drawing to a close; after eight years of a fruitful collaboration, Arsenal Football Club and Visit Rwanda have jointly …

Lagos is on the verge of a historic milestone with the launch of the Lagos Gran Fondo EKO 170, a thrilling 170-kilometre urban cycling event scheduled for January 11th, 2026. …

The 2025/26 NPFL season delivered its most dramatic weekend yet as NPFL Match Day 13 saw a new league leader emerge, historic away victories, and management shake-ups that sent shockwaves …

Nigeria’s journey to the 2026 FIFA World Cup ended devastatingly, marking another Super Eagles World Cup failure that will haunt the nation for years to come. After a thrilling 4-1 …

Nigeria is set to make history as the host nation for the first-ever West African Para Games, with the National Sports Commission (NSC) announcing the formation of a 13-member Local …

Anambra Beach Soccer Warriors have etched their names in history after claiming their maiden 2025 Nigeria Beach Soccer League (NBSL) title following a dramatic 5-3 penalty shootout victory over defending …

On a snow-covered pitch at York Lions Stadium in Toronto, with visibility reduced and temperatures plummeting, Nigeria’s Esther Okoronkwo produced magic. In just 27 minutes, she scored a hat-trick that …