News and Insights

The Democratic Republic of Congo has secured a $1.882 billion tourism investment commitment from the United Arab Emirates, accounting for about 31% of a broader $6 billion UAE-backed programme targeting …

Kenya’s travel and aviation industry no longer plays second fiddle to other sectors. New data reveal the staggering economic scale of this sector, from tourism earnings approaching half a trillion …

Ethiopia is rewriting its tourism story, and the numbers back it up. According to the Ethiopian News Agency, the East African country’s Ministry of Tourism revealed that Ethiopia attracted more …

There are six countries whose combined territory forms one of the most ecologically significant landmasses on the planet. Between them, Cameroon, the Central African Republic, the Democratic Republic of the …

When travellers plan island holidays, the destinations that come to mind first are rarely African. The Maldives. Bali. The Greek islands. Barbados. These are places that have been sold to …

A 210.3% increase in arrivals from a single country is not a tourism statistic. It is an alarm bell. When Malawi was reported as the fastest-growing source market for Eswatini …

A 46.5% surge in arrivals from any market warrants examination. When that market is the Middle East, and the destination is one of Africa’s smallest kingdoms, it demands explanation. The …

Behind every headline tourism figure is a mechanism. When Eswatini recorded a 27.7% increase in arrivals from Mozambique and a 9.9% rise from South Africa in February 2026, the story …

One million tourists in a single year is not a milestone that arrives quietly. For the Kingdom of Eswatini, crossing that threshold in 2025 was the confirmation of something the …

The African continent holds extraordinary natural landscapes, layered cultural histories, and one of the world’s youngest, most digitally connected populations. And yet, it captures only a fraction of global tourist …